QUALITY ASSESSMENT OF SELECTED BOOKSELLING WEBSITES

被引：0
|
作者：
Chmielarz, W. [1 ]
机构：
[1] Univ Warsaw, Fac Management, Warsaw, Poland
来源：
POLISH JOURNAL OF MANAGEMENT STUDIES | 2010年 / 1卷
关键词：
e-business; internet bookshops; quality assessment; scoring methods; relational methods;
D O I：
暂无
中图分类号：
C93 [管理学];
学科分类号：
12 ; 1201 ; 1202 ; 120202 ;
摘要：
The purpose of this article is to evaluate and select websites in Polish book sector with regard to quality measured by their usefulness for an individual client. First, the author has presented characteristics of the sector and basic methodological assumptions of the study. Next, he has conducted evaluations by means of a simple scoring method, a scoring method with preferences and relational research using T. Saaty's AHP (Analytic Hierarchy Process) method. The findings have been analysed and the author has compared the results of the study.
引用
收藏
页码：127 / 146
页数：20
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