IMPROVING PROFITABILITY OF RETAIL MERCHANDISING DECISIONS

被引：8

作者：

SWEENEY, DJ ^{[1
]}

机构：

[1] UNIV TENNESSEE,COLL BUSINESS ADM,KNOXVILLE,TN 37916

来源：

JOURNAL OF MARKETING | 1973年 / 37卷 / 01期

关键词：

D O I：

10.2307/1250776

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：60 / 68

页数：9

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