IMPROVING PROFITABILITY OF RETAIL MERCHANDISING DECISIONS

被引：8
作者：
SWEENEY, DJ [1 ]
机构：
[1] UNIV TENNESSEE,COLL BUSINESS ADM,KNOXVILLE,TN 37916
来源：
JOURNAL OF MARKETING | 1973年 / 37卷 / 01期
关键词：
D O I：
10.2307/1250776
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
收藏
页码：60 / 68
页数：9
相关论文
共 50 条
  • [21] RETAIL MERCHANDISING - JONES,FM
    ELLSWORTH, TD
    JOURNAL OF RETAILING, 1957, 33 (03) : 161 - 161
  • [22] CONTROLLED EXPERIMENTS IN RETAIL MERCHANDISING
    Brunk, Max E.
    JOURNAL OF FARM ECONOMICS, 1953, 35 (05): : 916 - 923
  • [23] RETAIL MERCHANDISING - JONES,FM
    MCGREGOR, CH
    JOURNAL OF MARKETING, 1957, 22 (02) : 226 - 227
  • [24] Retail merchandising planning and control
    Friedman, J. P.
    JOURNAL OF ACCOUNTANCY, 1925, 40 (06): : 474 - 474
  • [25] The impact of product substitution on retail merchandising
    Rajaram, K
    Tang, CS
    EUROPEAN JOURNAL OF OPERATIONAL RESEARCH, 2001, 135 (03) : 582 - 601
  • [26] Merchandising as part of assortment policy in retail
    Hanzlicek, Lukas
    ERA OF SCIENCE DIPLOMACY: IMPLICATIONS FOR ECONOMICS, BUSINESS, MANAGEMENT AND RELATED DISCIPLINES (EDAMBA 2015), 2015, : 250 - 257
  • [27] DPP DECISION SUPPORT IN RETAIL MERCHANDISING
    DOHERTY, C
    MAIER, J
    SIMKIN, L
    OMEGA-INTERNATIONAL JOURNAL OF MANAGEMENT SCIENCE, 1993, 21 (01): : 25 - 33
  • [28] SHOPPING BEHAVIOR AND RETAIL MERCHANDISING STRATEGIES
    MITTELSTAEDT, RA
    STASSEN, RE
    JOURNAL OF BUSINESS RESEARCH, 1990, 21 (03) : 243 - 258
  • [29] EFFECT OF FACTORS RELATED TO MERCHANDISING ON RETAIL SALES
    Feijo, Fabricio Rodrigues
    Botelho, Delane
    RAE-REVISTA DE ADMINISTRACAO DE EMPRESAS, 2012, 52 (06): : 628 - 642
  • [30] AN ANALYSIS OF MERCHANDISING STRUCTURE OF RETAIL FLORICULTURE INDUSTRY
    SULLIVAN, GH
    CARPENTE.WJ
    PROCEEDINGS OF THE AMERICAN SOCIETY FOR HORTICULTURAL SCIENCE, 1968, 93 (DEC): : 866 - &
12345