Corporate Responsibility: Generation of Corporate Social Capital

被引:0
作者
Giacomozzi, Alex Medina [1 ]
Gonzalez, Pedro Severino [1 ]
机构
[1] Univ Bio Bio, Concepcion, Chile
关键词
corporate social responsibility; social capital; stakeholders; strategy;
D O I
暂无
中图分类号
F8 [财政、金融];
学科分类号
0202 ;
摘要
There is ample information on corporate social responsibility and how it should be applied in different organizations, leading to models, application areas, stakeholders and compliance levels, but not with the creation of social capital. The relationship between them is very narrow. This resource is an intangible asset that can be created according to the different relationships such organization with stakeholders in relation to the economic, legal, ethical and discretionary dimension. The generation of social capital is the result of hard and continuous work in four dimensions, which does not neglect any of them. In line with this article describes the joint should be between strategy, creating value for each of stakeholders and the ability to produce social capital as a central element of corporate social responsibility.
引用
收藏
页码:63 / 72
页数:10
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