MARKETING PRINCIPLES

被引：2

作者：

Bartels, Robert D. W.

机构：

来源：

JOURNAL OF MARKETING | 1944年 / 9卷 / 02期

关键词：

D O I：

10.2307/1245988

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

收藏

页码：151 / 157

页数：7

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