PRIMARY AND SECONDARY MARKET INFORMATION FOR NEW INDUSTRIAL PRODUCTS

被引：1

作者：

MORE, RA

机构：

来源：

关键词：

D O I：

10.1016/0019-8501(78)90001-9

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：153 / 160

页数：8

共 10 条

[1] DETERMINANTS OF MARKET-RESEARCH EXPENDITURES FOR NEW INDUSTRIAL PRODUCTS
COOPER, RG
LITTLE, B
[J]. INDUSTRIAL MARKETING MANAGEMENT, 1977, 6 (02) : 103 - 112
[2] CRAWFORD CM, 1977, J MARKETING APR, P51
[3] EXPANDING ROLE OF INDUSTRIAL MARKETING-RESEARCH
DING, WH
[J]. INDUSTRIAL MARKETING MANAGEMENT, 1975, 4 (06) : 343 - 347
[4] CRITERIA USED BY RESEARCH AND DEVELOPMENT ENGINEERS IN SELECTION OF AN INFORMATION SOURCE
GERSTBERGER, PG
ALLEN, TJ
[J]. JOURNAL OF APPLIED PSYCHOLOGY, 1968, 52 (04) : 272 - +
[5] MARKETING-RESEARCH FOR INDUSTRIAL PRODUCTS
HALL, WP
[J]. INDUSTRIAL MARKETING MANAGEMENT, 1975, 4 (04) : 209 - 212
[6] JOHNSON R, 1975, IEEE T ENGINEERING M, V22
[7] KERNAN JB, 1971, SEP AM MARK ASS DOCT
[8] LANZETTA JT, 1962, BEHAV SCI, V7, P459
[9] LITTLE B, 1971, 62 U WEST ONT WORK P
[10] Rothwell R., 1973, RES POLICY, V2, P204, DOI [10.1016/0048-7333(73)90003-6, DOI 10.1016/0048-7333(73)90003-6]