Expansion strategies of Spanish food retailers

被引:1
作者
Roig-Tierno, Norat [1 ]
Baviera-Puig, Amparo [1 ]
Buitrago-Vera, Juan [1 ]
机构
[1] Univ Politecn Valencia, DeptEcon & Ciencias Sociales, Valencia, Spain
来源
ECONOMIA AGRARIA Y RECURSOS NATURALES | 2015年 / 15卷 / 02期
关键词
Cluster; food retailing; Geographic Information Systems (GIS); localization; spatial analysis;
D O I
10.7201/earn.2015.02.04
中图分类号
F [经济];
学科分类号
02 ;
摘要
The study of evolutionary economic geography receives more interest each time. The aim of this paper is to analyze the different strategies of expansion or geographic growth followed by major brands of Spanish food retailers. To do this, tools of spatial analysis are provided as the dissemination of retail chains across space is a dynamic process. From these analyses, we can compare the different expansion or geographic growth strategies of the Spanish food retailers, as well as facilitate business decision making process.
引用
收藏
页码:69 / 92
页数:24
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