A CARTOGRAPHY APPLIED TO THE PLANNING OF TOURISM

Cartography is a communication form used in the instrumentation of tourism practically since its appearance as social and economic activity. Like other types of communication with tourists, as the brochures, posters and informative panels that are available in the tourist spaces, the maps must guide the people in the localization of objects and places of its interest. Specially in planning and management of tourism, cartography can constitute an extremely useful instrument in the stages of diagnosis, implementation and evaluation of a tourist activity. However, cartographic language has a series of special characteristics that must be known by who desires to use it. This article intends to contribute with the quarrel on the relations between cartography and tourism, analyzing the peculiarities of the cartographic language that must guide the construction of conceived thematic maps for the planning of tourism.