Sport is one of the instruments that modern societies use to fill time with meaning. The characteristics of the sportive time -quantification, transitoriety, concentration, limitation, sacrality, collective identification, mythicalism and cyclic repetition- link with a neoliberal and posmodern ideology that pretends to calm the human anxiety that comes from the emptyness left by metastory's crisis and in front of which is necessary to apply for a critical and humanizer look.