STRATEGIC MARKETING

被引：1

作者：

MURRAY, JA

机构：

来源：

关键词：

D O I：

10.1016/0024-6301(79)90075-X

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：76 / 83

页数：8

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