THE CONTRIBUTION OF GREEN LOGISTICS AND SUSTAINABLE PURCHASING FOR GREEN SUPPLY CHAIN MANAGEMENT

The search for new technologies that can mitigate the negative impacts caused by the processes of production and the excessive consumption of raw material has gained more and more relevance in the business world. In this scenario, the present research aims to identify the contributions that green logistics and green procurement bring to the management of the green supply chain. The present research is justified by the increase in the adoption of ecological practices by the companies, which implies in the continuous search for improvement of the techniques that involve all the practices within the Chain of Green Supply, aiming at greater efficiency of the whole chain. Once ISO 20400 was implemented, which came into force in 2017, it aims to increase the efficiency of green purchasing practices. The method used was the qualitative exploratory bibliographic research carried out in the secondary databases ACM, EBSCO, Emerald, Academic OneFile (GALE), Scielo, Sciense Direct, Springer, Web of Science, and Wiley. A bibliometric analysis of the information obtained was also performed. The research concluded that Green Supply Chain Management aims to reduce waste, negative impacts on the environment and maximize profitability. It increases competitiveness through innovative strategies aligned with the organization's strategic objectives: green logistics and green procurement in particular. It also contributes to reducing carbon dioxide emissions by replacing fossil fuels with alternative fuels, reducing operating costs, adapting transport modes, improving internal communication technologies, investing in personnel training to achieve sustainability.