共 14 条
[1]
BANVILLE GR, 1971, IND MARKET MANAGE, V2, P251
[3]
Dickson G.W., 1966, J PURCH, V2, P5, DOI [10.1111/j.1745-493X.1966.tb00818.x, DOI 10.1111/J.1745-493X.1966.TB00818.X]
[4]
KOTLER P, 1976, MARKETING MANAGEMENT, P88
[6]
Robinson P.J., 1967, IND BUYING CREATIVE
[8]
SHETH JN, 1976, RECENT DEV ORG BUYIN
[9]
MODELING THE INDUSTRIAL BUYING PROCESS
[J].
JOURNAL OF MARKETING RESEARCH,
1965, 2 (04)
:370-376
[10]
WEBSTER FE, 1972, ORG BUYING