FORECASTING WITH A REPEAT PURCHASE DIFFUSION-MODEL

被引：45

作者：

RAO, AG

YAMADA, M

机构：

[1] NYU,GRAD SCH BUSINESS ADM,NEW YORK,NY 10006

[2] NAGOYA UNIV COMMERCE & BUSINESS ADM,NAGOYA,JAPAN

来源：

MANAGEMENT SCIENCE | 1988年 / 34卷 / 06期

关键词：

D O I：

10.1287/mnsc.34.6.734

中图分类号：

C93 [管理学];

学科分类号：

12 ; 1201 ; 1202 ; 120202 ;

摘要：

引用

页码：734 / 752

页数：19

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