共 35 条
- [3] BETTMAN JR, 1975, 31 U CAL CTR MARK ST
- [4] BETTMAN JR, 1974, BUYER CONSUMER INFOR, P59
- [7] COX DF, 1967, RISK TAKING INFORMAT
- [8] THE SHOPPING MATRIX AND MARKETING STRATEGY [J]. JOURNAL OF MARKETING RESEARCH, 1965, 2 (02) : 128 - 132
- [9] DOGMATISM AND EXPOSURE TO POLITICAL CANDIDATES [J]. PSYCHOLOGICAL REPORTS, 1975, 36 (02) : 423 - 429