CHOICES FROM SETS INCLUDING REMEMBERED BRANDS - USE OF RECALLED ATTRIBUTES AND PRIOR OVERALL EVALUATIONS

被引：305
作者：
LYNCH, JG
MARMORSTEIN, H
WEIGOLD, MF
机构：
[1] UNIV FLORIDA, COLL BUSINESS ADM, GAINESVILLE, FL 32611 USA
[2] UNIV FLORIDA, SCH BUSINESS ADM, CORAL GABLES, FL 33124 USA
[3] UNIV FLORIDA, COLL LIBERAL ARTS & SCI, DEPT PSYCHOL, GAINESVILLE, FL 32611 USA
[4] UNIV N CAROLINA, CHAPEL HILL, NC 27514 USA
来源：
JOURNAL OF CONSUMER RESEARCH | 1988年 / 15卷 / 02期
关键词：
D O I：
10.1086/209155
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
收藏
页码：169 / 184
页数：16
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