MARKETING POLICIES UNDER UNCERTAINTY IN A MULTIDIVISION FIRM

被引：0

作者：

JAGPAL, HS

FARLEY, JU

机构：

[1] RUTGERS STATE UNIV,NEW BRUNSWICK,NJ 08903

[2] COLUMBIA UNIV,GRAD SCH BUSINESS,NEW YORK,NY 10027

来源：

MATHEMATICAL MODELLING | 1984年 / 5卷 / 02期

关键词：

D O I：

10.1016/0270-0255(84)90021-6

中图分类号：

O29 [应用数学];

学科分类号：

070104 ;

摘要：

引用

页码：129 / 137

页数：9

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