DATABASE OF MARKETING-RESEARCH, SEARCH SOFTWARE, VERSION 10

被引：0

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作者：

COHEN, DA

机构：

来源：

JOURNAL OF MARKETING RESEARCH | 1994年 / 31卷 / 02期

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D O I：

10.2307/3152204

中图分类号：

F [经济];

学科分类号：

02 ;

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页码：316 / 317

页数：2

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