A MULTIATTRIBUTE DIFFUSION-MODEL FOR FORECASTING THE ADOPTION OF INVESTMENT ALTERNATIVES FOR CONSUMERS

被引：38
|
作者：
SRIVASTAVA, RK
MAHAJAN, V
RAMASWAMI, SN
CHERIAN, J
机构：
[1] SO METHODIST UNIV, EDWIN L COX SCH BUSINESS, DALLAS, TX 75275 USA
[2] UNIV TEXAS, INST CONSTRUCT CAPITALISM, AUSTIN, TX 78712 USA
来源：
TECHNOLOGICAL FORECASTING AND SOCIAL CHANGE | 1985年 / 28卷 / 04期
关键词：
D O I：
10.1016/0040-1625(85)90034-4
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
收藏
页码：325 / 333
页数：9
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