Do we need involvement to understand consumer behavior?

被引:0
作者
Poiesz, TBC
deBont, CJPM
机构
来源
ADVANCES IN CONSUMER RESEARCH, VOL XXII | 1995年 / 22卷
关键词
D O I
暂无
中图分类号
F [经济];
学科分类号
02 ;
摘要
In this paper the literature on the involvement concept is reviewed. One of the conclusions is that the cumulation of knowledge on involvement is hampered by the lack of conceptual clarity, the seemingly uncontrolled application, the overlap with presumed antecedents and consequences, and the unavoidable lack of consistent operationalisations. An alternative, more restricted, conceptualization is proposed.
引用
收藏
页码:448 / 452
页数:5
相关论文
共 50 条
[31]   Mentorship:: Do we understand it? [J].
Joullié, MM .
ABSTRACTS OF PAPERS OF THE AMERICAN CHEMICAL SOCIETY, 2002, 223 :D101-D101
[32]   DO WE UNDERSTAND DEVELOPMENT [J].
WOLPERT, L .
SCIENCE, 1994, 266 (5185) :571-572
[33]   Nonverbal behavior, status, and gender: How do we understand their relations? [J].
Hall, Judith A. .
PSYCHOLOGY OF WOMEN QUARTERLY, 2006, 30 (04) :384-391
[34]   Long-term complications of type 1 diabetes: what do we know and what do we need to understand? [J].
Piona, Claudia ;
Ventrici, Claudia ;
Marcovecchio, Loredana ;
Chiarelli, Francesco ;
Maffeis, Claudio ;
Bonfanti, Riccardo ;
Rabbone, Ivana .
MINERVA PEDIATRICS, 2021, 73 (06) :504-522
[35]   The Need to Understand the Traditions We Carry [J].
Onuki, Daisuke .
INTERNATIONAL JOURNAL OF SEXUAL HEALTH, 2019, 31 :A150-A151
[36]   Policies rising from consumer food choices - do we need translators? [J].
Raats, Monique M. .
ANNALS OF NUTRITION AND METABOLISM, 2015, 67 :37-37
[37]   Online Shopping and Consumer Rights in the UAE: Do We Need a Specific Law? [J].
Dahiyat, Emad Abdel Rahim .
ARAB LAW QUARTERLY, 2019, 33 (01) :35-57
[38]   Do we really need configuration interaction theory to understand the negative vacancy in silicon? [J].
Gerstmann, U ;
Rauls, E ;
Overhof, H ;
Frauenheim, T .
PHYSICA B-CONDENSED MATTER, 2001, 308 :497-501
[39]   Do we need to change names to better understand hearts with deficient ventricular septation? [J].
Houyel, Lucile .
CARDIOLOGY IN THE YOUNG, 2024, 34 (07) :1401-1402