Purpose - This paper aims to describe the development activity undertaken by a primary care mental team and public health specialists in Glasgow aimed at expanding the capacity of the primary care team to tackle health inequalities in the local area. Design/methodology/approach - In association with the Glasgow Centre for Population Health (GCPH), a partnership between National Health Service Greater Glasgow and Clyde, Glasgow University, Glasgow City Council and the Scottish Government, work was undertaken to address inequalities within mental health in the context of service provision. Findings - In an attempt to progress work on inequalities, a suitable model was required and the approach offered by the GCPH was a valuable starting point. Through a systematic consideration of available approaches, and the baseline position, it was possible to begin to reflect on potential interventions, and to consider ways in which outcomes could be measured and reviewed. This process, which evolved in discussion within the team and senior management, became an important starting point for longer term action. It provided a means of beginning to grapple with the impact of inequalities on service provision, and was an important first step in prioritizing possible approaches. Originality/value - The team is considering further collaboration with GCPH to explore how they might assess the extent of mental health and well-being concerns in their population and the implications for future service development.