共 16 条
- [1] ANSOFF HI, 1972, STRATEGIC PLANNING, pCH5
- [2] ENGSTROM H, 1979, PRODUCT CODING ANAL
- [3] FOG B, 1965, RETAIL TRADE DENMARK, P327
- [4] GREDAL K, 1971, NEEDS BEHAVIOUR MODE, P39
- [5] HANSEN MK, 1960, SELF SERVICE STORES
- [6] HANSEN MK, 1957, MARKETING THEORY, V2, P43
- [7] HANSEN MK, 1966, PRODUCT POLICY, pCH4
- [8] HARPER WB, 1972, MARKETING MANAGEMENT, pCH3
- [9] JOHNSEN E, 1975, THEORY MANAGEMENT, P236
- [10] KAHN H, 1972, THINGS COME, pCH1