CONDITIONS FOR A PICTURE-SUPERIORITY EFFECT ON CONSUMER MEMORY

被引：349
作者：
CHILDERS, TL [1 ]
HOUSTON, MJ [1 ]
机构：
[1] UNIV ILLINOIS,URBANA,IL 61801
来源：
JOURNAL OF CONSUMER RESEARCH | 1984年 / 11卷 / 02期
关键词：
D O I：
10.1086/209001
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
收藏
页码：643 / 654
页数：12
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