QUALITY, PRICE, ADVERTISING, AND PUBLISHED QUALITY RATINGS

被引：78
作者：
ARCHIBALD, RB
HAULMAN, CA
MOODY, CE
机构：
来源：
JOURNAL OF CONSUMER RESEARCH | 1983年 / 9卷 / 04期
关键词：
D O I：
10.1086/208929
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
收藏
页码：347 / 356
页数：10
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