CORPORATE RESPONSIBILITY AS ESSENTIAL TO SUSTAINABLE TOURISM YIELD

被引:5
作者
Dwyer, Larry [1 ]
Jago, Leo [2 ]
Deery, Marg [2 ]
Fredline, Liz [3 ]
机构
[1] Univ New South Wales, Sch Mkt, Sydney, NSW, Australia
[2] STCRC Victoria Univ, Melbourne, Vic, Australia
[3] Griffith Univ, Griffith, NSW, Australia
来源
TOURISM REVIEW INTERNATIONAL | 2007年 / 11卷 / 02期
关键词
Tourism yield; Corporate social responsibility; Financial yield; Environmental yield; Social yield;
D O I
10.3727/154427207783948946
中图分类号
F [经济];
学科分类号
02 ;
摘要
In parallel with the development by other social scientists of the philosophy of corporate social responsibility (CSR) and, relatedly, triple bottom line reporting, tourism researchers have been developing indicators of tourism yield. The notion of "sustainable yield" includes the dimensions of economic, social, and environmental yield. This article first discusses the link between these developments highlighting the results of the authors' attempts to develop financial, social, and environmental measures of tourism yield. It discusses these measures with regard to specific tourist markets. It also discusses the challenges faced in converting these independent measures into an overall measure or index of "sustainable yield" consistent with CSR reporting.
引用
收藏
页码:155 / 166
页数:12
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