Attitude to Risk in Technology-Based Strategic Alliances for Tourism

被引：4
作者：
Pansiri, Jaloni [1 ]
Courvisanos, Jerry [2 ]
机构：
[1] Univ Botswana, Fac Business, 4775 Notwane Rd.,Private Bag UB 00701, Gaborone, Botswana
[2] Univ Ballarat, Sch Business, Ballarat, Vic, Australia
来源：
INTERNATIONAL JOURNAL OF HOSPITALITY & TOURISM ADMINISTRATION | 2010年 / 11卷 / 03期
关键词：
strategic alliances; technology-based knowledge; tolerance of ambiguity; willingness to take risk; innovation;
D O I：
10.1080/15256480.2010.498283
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
This article examines how attitude to risk in the tourism industry impacts on the role of strategic alliances in developing technology-based knowledge. A survey of Australian travel sector businesses indicates that strategic alliances in tourism contribute only marginally to technology-based knowledge. The study further found that executives in the travel sector of tourism are risk-averse and this has implications for their perceptions regarding the contribution of alliances to technology-based knowledge. The findings imply that Australian industry policy towards tourism needs to encourage strategic alliances that have the potential to stimulate knowledge-based innovation.
引用
收藏
页码：275 / 302
页数：28
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