BUSINESS INTELLIGENCE AND DECISION MAKING FOR MANAGERS IN THE UNIVERSAL BANKING IN VENEZUELA

被引:0
作者
Guanipa, Mary [1 ]
Ramirez, Paola [2 ]
机构
[1] Univ Dr Rafael Belloso Chacin, Maracaibo, Venezuela
[2] Banco Occidental Descuento, Maracaibo, Venezuela
来源
REVISTA CICAG | 2011年 / 8卷 / 02期
关键词
Business intelligence; Decision making; Managers; Universal banking;
D O I
暂无
中图分类号
C93 [管理学];
学科分类号
12 ; 1201 ; 1202 ; 120202 ;
摘要
This article aimed to examine the relationship between business intelligence and decision making of managers in the Universal Bank of Venezuela. It starts from the idea that business intelligence is the executive information system in organizations gained increasing effectiveness in making management decisions. They reflected on the profile of the business intelligence, functional areas of universal banking, the hierarchical structure of decision making, the disciplines of decision making that are based on the intelligence business. A field study was descriptive correlational. It concluded that managers as there is a strong positive correlation between business intelligence and decision making is, the higher the applicability of the business intelligence the greater the effectiveness of decision making of managers in banking as long as employees feel that the business intelligence and decision making of managers, there is a moderate positive correlation, which means that high values on the business tend to show moderate values in decision making.
引用
收藏
页码:50 / 63
页数:14
相关论文
共 13 条
  • [1] Benavides C., 2003, TECNOLOGIA INNOVACIO
  • [2] Boyd R., 2003, UNIVERSO INFORM OBRA
  • [3] Canals J., 2003, BANCOS UNIVERSALES D
  • [4] Emmons W., 2003, CFS WORKING PAPER SE, V2003
  • [5] Fernandez A., 2006, TOMA DECISIONES AUTO
  • [6] Kaufman Henry., 2000, MONEY MARKETS
  • [7] Lundan S., 2001, DINAMICA COLABORACIO
  • [8] Mendez L., 2006, MAS BUSINESS INTELLI
  • [9] Pardinas F., 1998, METODOLOGIA TECNICAS
  • [10] Pena A., 2006, INTELIGENCIA NEGOCIO