ETHICAL PROBLEMS OF MARKETING RESEARCHERS

被引：154

作者：

HUNT, SD

CHONKO, LB

WILCOX, JB

机构：

来源：

关键词：

D O I：

10.2307/3151607

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：309 / 324

页数：16

共 25 条

[1]

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[7]

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[8] MANAGERIAL ETHICS - POST-WATERGATE VIEW [J].

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[9]

COE TL, 1976, MARKETING 1776 1976, P257

[10]

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