Twitter in campaign: the Spanish municipal elections of 2011

被引：0

作者：

Ignacio Criado, J. ^{[1
]}

Martinez-Fuentes, Guadalupe ^{[2
]}

Silvan, Aitor ^{[3
]}

机构：

[1] Univ Autonoma Madrid, Dept Ciencia Polit & Relac Int, Madrid, Spain

[2] Univ Granada, Dept Ciencia Polit & Adm, Granada, Spain

[3] Univ Autonoma Madrid, Dept Ciencia Polit & Relac Int, Madrid, Spain

来源：

REVISTA DE INVESTIGACIONES POLITICAS Y SOCIOLOGICAS | 2013年 / 12卷 / 01期

关键词：

elections; election campaigning; Twitter; political parties; candidates; electorate; local government;

D O I：

暂无

中图分类号：

D0 [政治学、政治理论];

学科分类号：

0302 ; 030201 ;

摘要：

This study seeks to contribute to clarify the new role displayed by Twitter within the 2011 Spanish municipal elections. With this aim, this work analyzes the extent and nature of the utilization of Twitter as a new channel for electoral political communication. By this means the present study offers the following findings: 1) Twitter's high degree of popularity among local Spanish political leaders; 2) the heterogeneous pattern of use they gave to Twitter; and 3) the effect of different factors over both their predisposition to use this tool of communication and their ability to manage it in an efficient or inefficient way.

引用

页码：93 / 113

页数：21