Development of Integrated Information Frame Work: A Study of Tourists places in Punjab

The ancient historical cities and the cultural heritage sites have always been a source of attraction for tourists. The infrastructure facilities and opportunities available in Punjab have attracted tourists from all over the world. Punjab is dotted with magnificent tourists places. Apart from the various other travel destinations Punjab has a vast cultural treasure stemming from a historic past. The number of tourist places and sites in Punjab is so great that a single tour to discover the multifarious facets of its wonderful heritage is not enough. The present study focuses on exploring the integrated information framework for tourist places in Punjab and to find out the perception of tourists regarding this integrated information framework. For the present study, data has been collected from both primary and secondary sources. Primary data was collected on the basis of a structured questionnaire whereas secondary data has been collected on the basis of relevant review of literature. The results of the study depicted that Punjab is the one of the most historic states in India. As far as the information framework is concerned, people feel it easy to use this collective information related to tourists places thus underlining the importance of constructing an integrated information system in order to improve the performance of tourism sector in Punjab.