A DECISION SUPPORT SYSTEM FOR STRATEGIC MARKETING DECISIONS

被引:0
|
作者
SHRIVASTAVA, P
ETGAR, M
LICHT, S
机构
[1] AGREXCO,DIV PLANNING & CONTROL,IL-61071 TEL AVIV,ISRAEL
[2] NYU,GRAD SCH BUSINESS ADM,NEW YORK,NY 10003
来源
SYSTEMS OBJECTIVES SOLUTIONS | 1984年 / 4卷 / 03期
关键词
D O I
暂无
中图分类号
C93 [管理学]; O22 [运筹学];
学科分类号
070105 ; 12 ; 1201 ; 1202 ; 120202 ;
摘要
引用
收藏
页码:131 / 139
页数:9
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