THE ROLE OF EXTERNAL VALIDITY IN THEORETICAL RESEARCH

被引：79

作者：

LYNCH, JG

机构：

来源：

JOURNAL OF CONSUMER RESEARCH | 1983年 / 10卷 / 01期

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D O I：

10.1086/208949

中图分类号：

F [经济];

学科分类号：

02 ;

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页码：109 / 111

页数：3

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