Lecturers' Perceptions on the Teaching Strategies Utilised in Teaching Business and Entrepreneurship

Business and Entrepreneurship can be trained through proper education and training. Business development programs should develop graduates with a set of abilities, attitudes, values and traits, which are essential for entrepreneurial development. A study was conducted to identify the perceptions of 141 business studies lecturers pertaining to their practice in delivering the essential components of business and entrepreneurship education to their undergraduate students who were majoring in business programs. Findings indicate that lectures, examinations, reading materials and use of handouts, normally associated with teacher-centered techniques, were relatively more extensively used, as opposed to student centered teaching strategies such as field visits, laboratory work, games and simulations. The paper also includes a discussion on some alternative strategies for teaching business and entrepreneurship at higher educational institutions.