Non-public and public online community participation: Needs, attitudes and behavior

被引：184

作者：

Nonnecke B. ^{[1
]}

Andrews D. ^{[2
]}

Preece J. ^{[3
]}

机构：

[1] Department of Computing and Information Science, University of Guelph, Guelph

[2] Enterprise Learning Solutions, RWD Technologies, Baltimore, MD

[3] College of Information Studies, University of Maryland, College Park

来源：

Electronic Commerce Research | 2006年 / 6卷 / 01期

关键词：

Bulletin board; Lurking; Nonpublic participation; Online community; Posting; Survey;

D O I：

10.1007/s10660-006-5985-x

中图分类号：

学科分类号：

摘要：

Nonpublic participation within an online community, often called lurking, occurs when an individual joins a community, but does not post. This study examines the nature of lurking, why people lurk and the differences in attitudes between lurkers and posters. The results indicate significant differences between people who lurk and those who post in an online community. We conclude that when people lurk they are observing, which in no way is a negative behavior. This introverted or passive behavior affects lurkers' attitudes about the benefits of the community, their expectations, and opinions of themselves and others who lurk. In general lurkers are less optimistic and less positive than those who post. © Springer Science + Business Media, LLC 2006.

引用

页码：7 / 20

页数：13

共 23 条

[1]

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[2]

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[3]

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[4]

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[5]

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[6]

Nonnecke B., Preece J., Persistence and lurkers: A pilot study, 33rd Hawaii International Conference on System Sciences, (2000)

[7]

Nonnecke B., Preece J., Why lurkers lurk, Americas Conference on Information Systems, Boston., (2001)

[8]

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[9]

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[10]

Takahashi M., Fujimoto M., Yamasaki N., The active lurker: Influence of an in-house online community on its outside environment, International ACM SIGGROUP Conference on Supporting Group Work, (2003)

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