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The science of selling
被引：0
作者：
E Andrew Boyd
机构：
[1] Science and Research,
[2] PROS,undefined
关键词：
pricing;
revenue management;
revenue optimisation;
sales;
D O I：
10.1057/palgrave.rpm.5160103
中图分类号：
学科分类号：
摘要：
Pricing is often treated separately from the process of selling. When is this a reasonable assumption?
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页码：304 / 305
页数：1
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