Did LCCs save airline revenue management

被引：9
作者：
Belobaba P.P. [1 ]
机构：
[1] MIT International Center for Air Transportation, Cambridge, MA 02139
来源：
Journal of Revenue and Pricing Management | 2011年 / 10卷 / 1期
关键词：
low cost carriers; sell-up forecasting; spiral-down;
D O I：
10.1057/rpm.2010.45
中图分类号：
学科分类号：
摘要：
The growth of low-cost carriers (LCCs) and their simplified fare structures highlighted the weaknesses of traditional airline revenue management (RM) forecasting and optimization. The LCC pricing revolution caused RM systems to falter and threatened decades of scientific research and RM system investment by airlines. At the same time, it provided a much-needed impetus for new RM research into improved forecasting and optimization models, laying the foundation for the next generation of airline RM systems. © 2011 Macmillan Publishers Ltd.
引用
收藏
页码：19 / 22
页数：3
相关论文
共 7 条
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