What Works to Increase Charitable Donations? A Meta-Review with Meta-Meta-Analysis

被引：0

作者：

Alexander K. Saeri

Peter Slattery

Joannie Lee

Thomas Houlden

Neil Farr

Romy L. Gelber

Jake Stone

Lee Huuskes

Shane Timmons

Kai Windle

Luke Spajic

Luke Freeman

David Moss

Jon Behar

Stefan Schubert

Emily A. C. Grundy

Michael Zorker

机构：

[1] Monash University,BehaviourWorks Australia, Monash Sustainable Development Institute

[2] Rapid Effective Action Development Initiative (READI),undefined

[3] University of New South Wales,undefined

[4] Southern Cross Care,undefined

[5] University of Sydney,undefined

[6] University of Wollongong,undefined

[7] Economic and Social Research Institute,undefined

[8] University of Adelaide,undefined

[9] Giving What We Can,undefined

[10] Rethink Priorities,undefined

[11] The Life You Can Save,undefined

[12] London School of Economics and Political Science,undefined

来源：

VOLUNTAS: International Journal of Voluntary and Nonprofit Organizations | 2023年 / 34卷

关键词：

Philanthropy; Charity; Behaviour change; Prosocial behaviour; Overview of reviews; Meta-review; Meta-meta-analysis;

D O I：

暂无

中图分类号：

学科分类号：

摘要：

Many charities rely on donations to support their work addressing some of the world’s most pressing problems. We conducted a meta-review to determine what interventions work to increase charitable donations. We found 21 systematic reviews incorporating 1339 primary studies and over 2,139,938 participants. Our meta-meta-analysis estimated the average effect of an intervention on charitable donation size and incidence: r = 0.08 (95% CI [0.03, 0.12]). Due to limitations in the included systematic reviews, we are not certain this estimate reflects the true overall effect size. The most robust evidence found suggests charities could increase donations by (1) emphasising individual beneficiaries, (2) increasing the visibility of donations, (3) describing the impact of the donation, and (4) enacting or promoting tax-deductibility of the charity. We make recommendations for improving primary research and reviews about charitable donations, and how to apply the meta-review findings to increase charitable donations.

引用

页码：626 / 642

页数：16