An Empirical Examination of Initial Trust in Mobile Payment

被引：0
作者：
Tao Zhou
机构：
[1] Hangzhou Dianzi University,School of Management
来源：
Wireless Personal Communications | 2014年 / 77卷
关键词：
Mobile payment; Initial trust; Structural assurance; Effort expectancy;
D O I：
暂无
中图分类号：
学科分类号：
摘要：
Due to the high uncertainty and perceived risk associated with using mobile payment, it is critical to building users’ initial trust in order to facilitate their adoption and usage. Drawing on both perspectives of self-perception-based and transference-based factors, this research examined initial trust in mobile payment. Self-perception-based factors include ubiquitous connection and effort expectancy, whereas transference-based factors include structural assurance and trust in online payment. The results indicated that both perspectives of factors affect initial trust, which further affects performance expectancy and usage intention. Thus, service providers need to build users’ initial trust in order to facilitate their usage of mobile payment.
引用
收藏
页码：1519 / 1531
页数：12
相关论文
共 111 条
  • [1] Ajzen I(1991)The theory of planned behavior Organizational Behavior and Human Decision Processes 50 179-211
  • [2] Anderson JC(1988)Structural equation modeling in practice: A review and recommended two-step approach Psychological Bulletin 103 411-423
  • [3] Gerbing DW(2010)How shall I trust the faceless and the intangible? A literature review on the antecedents of online trust Computers in Human Behavior 26 857-869
  • [4] Beldad A(2010)Clarifying the integration of trust and TAM in e-commerce environments: Implications for systems design and management IEEE Transactions on Engineering Management 57 380-393
  • [5] de Jong M(2010)Evaluating the role of trust in consumer adoption of mobile payment systems: An empirical analysis Communications of the Association for Information Systems 27 561-588
  • [6] Steehouder M(2007)Initial trust and online buyer behavior Industrial Management & Data Systems 107 21-36
  • [7] Benamati JS(2008)Effect of brand associations on consumer reactions to unknown on-line brands International Journal of Electronic Commerce 12 81-113
  • [8] Fuller MA(2007)Seeing is believing: The transitory influence of reputation information on e-commerce trust and decision making Decision Sciences 38 675-699
  • [9] Serva MA(2003)Trust and TAM in online shopping: An integrated model MIS Quarterly 27 51-90
  • [10] Baroudi JA(2000)Structural equation modeling and regression: Guidelines for research practice Communications of the Association for Information Systems 4 1-70
12345678910