Women’s ‘Ethical’ Pornographic Spectatorship

‘Ethics’ has assumed prominence in the neoliberal iteration of responsibilized and self-governing individuals. Spectatorship—what we view and how we view it—has been conceptualized under this frame as a disciplinary practice where concerns of ethics and ethical conduct come to the fore. This paper seeks to connect pornographic spectatorship with the neoliberal project of responsibilized and ethical self-regulation and decision-making, in order to commence the conversation surrounding how women not only watch pornography, but how normative gender boundaries constrain how women talk about their spectatorship and how they make decisions of what to watch. Based on in-depth focus group and individual interviews of 26 women on their experiences of using pornography, this paper explores the sorts of ‘ethical’—and fundamentally gendered—spectatorial decision-making these women engaged in vis-à-vis their use of pornographic materials. © 2017, Springer Science+Business Media, LLC, part of Springer Nature.