Consumer brand relationships

被引：0

作者：

Kevin Lane Keller

机构：

[1] Tuck School of Business,

来源：

Journal of Brand Management | 2014年 / 21卷 / 5期

关键词：

D O I：

10.1057/bm.2014.21

中图分类号：

学科分类号：

摘要：

引用

收藏

页码：365 / 365

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