Sociology of the Digital Space, Social Research and Emotions

The objective of this essay is to reflect, from sociology, upon the digital world, emotions and the ways of building knowledge about these elements. Supported by the proposal in the book Emotions in a Digital World. Social Research 4.0, emotions, as ways of interpreting and transforming the world, organized and shaped in each context, constitute an object of study that brings us closer to the modes of social structuring. In turn, these forms of structuring -crossed today by information and communication technologies- organize new ways of feeling. The text is an opportunity to reflect on central issues of the sociological profession, such as the ways of observing, recording, and analyzing the manners in which we interact; how to see the transformation processes we are immersed in and how to approach them, with what strategies and techniques, paying particular attention to their fields of deployment. Given the above, this essay recovers some ways of conceptualizing emotions and society 4.0, to restore the importance of reflecting on the spaces of inquiry, as well as different qualitative techniques developed in its approach to the virtual digital world.