How to measure the success potential and the degree of innovation of technical ideas and products

被引：7

作者：

Binz, H. ^{[1
]}

Reichle, M. ^{[1
]}

机构：

[1] Univ Stuttgart, Inst Engn Design & Ind Design, D-7000 Stuttgart, Germany

来源：

FUTURE OF PRODUCT DEVELOPMENT | 2007年

关键词：

evaluation method; degree of innovation; innovation-management;

D O I：

10.1007/978-3-540-69820-3_8

中图分类号：

TP39 [计算机的应用];

学科分类号：

081203 ; 0835 ;

摘要：

The evaluation of innovative ideas and products with regard to their success potential - in terms of market penetration - and the degree of innovation is a special challenge for research and development departments as well as for management. Therefore a new evaluation method was developed to quantitatively determine these two characteristic values. The basis of the new method is Quality Function Deployment, which was modified and expanded to consider aspects of novelty and enhanced customer and manufacturer benefit. The evaluation of the method in five pilot projects shows that the calculated evaluation figures are very well suited for decision making in the product development process.

引用

页码：53 / +

页数：2