THE IMPACT OF MARKET ORIENTATION ON DIFFERENT TYPES OF FIMRS' INNOVATION

被引：0

作者：

Turulja, Lejla ^{[1
]}

Arslanagic-Kalajdzic, Maja ^{[2
]}

Miokovic, Tea ^{[3
]}

Cicic, Muris ^{[2
]}

机构：

[1] Univ Sarajevo, Sch Econ & Business Sarajevo, Dept Management & IT, Sarajevo 71000, Bosnia & Herceg

[2] Univ Sarajevo, Sch Econ & Business Sarajevo, Dept Mkt, Sarajevo 71000, Bosnia & Herceg

[3] Univ Sarajevo, Sch Econ & Business Sarajevo, Dept Finance, Sarajevo 71000, Bosnia & Herceg

来源：

INNOVATION, ENTREPRENEURSHIP AND SUSTAINABLE VALUE CHAIN IN A DYNAMIC ENVIRONMENT | 2015年

关键词：

Market Orientation; Innovation; Product Innovation; Process Innovation; Management Innovation; Business Performance; RESOURCE-BASED VIEW; PERFORMANCE; FIRM; ANTECEDENTS; PRODUCT;

D O I：

暂无

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：2773 / 2776

页数：4

共 17 条

[1] STRUCTURAL EQUATION MODELING IN PRACTICE - A REVIEW AND RECOMMENDED 2-STEP APPROACH
ANDERSON, JC
GERBING, DW
[J]. PSYCHOLOGICAL BULLETIN, 1988, 103 (03) : 411 - 423
[2] THE CAPABILITIES OF MARKET-DRIVEN ORGANIZATIONS
DAY, GS
[J]. JOURNAL OF MARKETING, 1994, 58 (04) : 37 - 52
[3] ORGANIZATIONAL CULTURE AND MARKETING - DEFINING THE RESEARCH AGENDA
DESHPANDE, R
WEBSTER, FE
[J]. JOURNAL OF MARKETING, 1989, 53 (01) : 3 - 15
[4] Halit, 2006, EUROPEAN J INNOVATIO, V9, P396, DOI [10.1108/14601060610707849, DOI 10.1108/14601060610707849]
[5] Innovativeness: Its antecedents and impact on business performance
Hult, GTM
Hurley, RF
Knight, GA
[J]. INDUSTRIAL MARKETING MANAGEMENT, 2004, 33 (05) : 429 - 438
[6] The development of the resource-based view of the firm: A critical appraisal
Lockett, Andy
Thompson, Steve
Morgenstern, Uta
[J]. INTERNATIONAL JOURNAL OF MANAGEMENT REVIEWS, 2009, 11 (01) : 9 - 28
[7] What Drives Managerial Use of Marketing and Financial Metrics and Does Metric Use Affect Performance of Marketing-Mix Activities?
Mintz, Ofer
Currim, Imran S.
[J]. JOURNAL OF MARKETING, 2013, 77 (02) : 17 - 40
[8] THE EFFECT OF A MARKET ORIENTATION ON BUSINESS PROFITABILITY
NARVER, JC
SLATER, SF
[J]. JOURNAL OF MARKETING, 1990, 54 (04) : 20 - 35
[9] Entrepreneurship: Its relationship with market orientation and learning orientation and as antecedents to innovation and customer value
Nasution, Hanny N.
Mavondo, Felix T.
Matanda, Margaret Jekanyika
Ndubisi, Nelson Oly
[J]. INDUSTRIAL MARKETING MANAGEMENT, 2011, 40 (03) : 336 - 345
[10] The WTO, marketing and innovativeness capabilities of Vietnamese firms
Nguyen, Tho D.
Nguyen, Trang T. M.
[J]. MANAGEMENT RESEARCH REVIEW, 2011, 34 (06): : 712 - 726

← 1 2 →