Fake Reviews or Not: Exploring the relationship between time trend and online restaurant reviews

被引：22
作者：
Hlee, Sunyoung [1 ]
Lee, Hyunae [1 ]
Koo, Chulmo [2 ]
Chung, Namho [2 ]
机构：
[1] Kyung Hee Univ, Smart Tourism Res Ctr, Seoul, South Korea
[2] Kyung Hee Univ, Smart Tourism Educ Platform, Seoul, South Korea
来源：
TELEMATICS AND INFORMATICS | 2021年 / 59卷
基金：
新加坡国家研究基金会;
关键词：
Online restaurant reviews; Review manipulation; Fake review; Newly opened restaurants; Review extremity; Reviewer online engagement; HOTEL REVIEWS; SOURCE CREDIBILITY; MODERATING ROLE; PRODUCT; HELPFULNESS; ATTRIBUTES; DISTORTION; CUSTOMERS; RATINGS; IMPACT;
D O I：
10.1016/j.tele.2020.101560
中图分类号：
G25 [图书馆学、图书馆事业]; G35 [情报学、情报工作];
学科分类号：
1205 ; 120501 ;
摘要：
As online reviews are becoming increasingly important for newly opened restaurants, such reviews are frequently manipulated at the startup stage of these businesses, which negatively impacts their credibility. To establish the attributes of online reviews that might be manipulated, we conducted exploratory research with a total number of 4,450 data from Yelp.com. The findings indicate that online reviews of newly opened restaurants show a time trend in which there are less negative sentiments and fewer words reflecting extreme reviews than long-running restaurants. Our findings provide five major core propositions and five sub propositions we use to advance our hypotheses. We postulate theoretical implications and practical insights in the discussion of this study.
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页数：14
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