Consumer behaviour of business organizations and its research in the retail trade

被引:0
作者
Richterova, K [1 ]
机构
[1] Ekon Univ Bratislave, Bratislava 85219, Slovakia
来源
EKONOMICKY CASOPIS | 1997年 / 45卷 / 8-9期
关键词
D O I
暂无
中图分类号
F [经济];
学科分类号
02 ;
摘要
引用
收藏
页码:717 / 734
页数:18
相关论文
共 19 条
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[Anonymous], CONSUMER BEHAV
[2]  
[Anonymous], MANAGEMENT MARKETING
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[4]  
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[5]  
BEISEL JL, 1987, CONT RETAILING
[6]  
BUXTON G, 1975, EFFECTIVE MARKETING
[7]  
DANO F, 1995, DISTRIBUCNY MANAZMEN
[8]  
GANESAN S, 1994, J MARKETING APR
[9]  
KINNEAR TC, 1991, MARKETING RES
[10]  
KOTLER P, 1992, MARKETING MANAGEMENT