The impact of poor data quality on the typical enterprise

被引:322
作者
Redman, TC [1 ]
机构
[1] Navesink Consulting Grp, Rumson, NJ USA
关键词
D O I
10.1145/269012.269025
中图分类号
TP3 [计算技术、计算机技术];
学科分类号
0812 ;
摘要
Creating awareness of a problem and its impact is a critical first step toward resolution of the problem. The needed awareness of poor data quality, while growing, has not yet been achieved in many enterprises. This article aims to increase awareness by providing a summary of the impacts of poor data quality on a typical enterprise. These impacts include customer dissatisfaction, increased operational cost, less effective decision-making, and a reduced ability to make and execute strategy.
引用
收藏
页码:79 / 82
页数:4
相关论文
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