A Case Study of Strategic Design Management

被引：0

作者：

Isada, Fumihiko ^{[1
]}

机构：

[1] Nagoya Univ Commerce & Business, Sch Business, Naka Ku, Nagoya, Aichi 4600003, Japan

来源：

INFORMATION PROCESSING AND MANAGEMENT | 2010年 / 70卷

关键词：

design management; strategic decision making; case study;

D O I：

暂无

中图分类号：

TP3 [计算技术、计算机技术];

学科分类号：

0812 ;

摘要：

Many manufacturers want to improve their product design. However, most manufacturers cannot readily produce a good design, even though they recognize the importance of design. The case of IKEA was considered as an example of how the design bureau in a company should be managed to bring about a good design. It can be summarized as a) concept (a policy is advocated, and a concept is produced), b) Environment (an environment that brings about concept innovation is supplied), c) Risk-Taking (decisions are made that involve risk).

引用

页码：636 / 640

页数：5

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