MARKETING STRATEGIES AND HUMAN CAPITAL FLOW THROUGH CITIES: A THEMATIC ANALYSIS AND DIRECTIONS FOR DEVELOPING THE FIELD

被引：0
|
作者：
Marchesani, Filippo [1 ]
Christofi, Michael [2 ]
Iaia, Lea [1 ]
Masciarelli, Francesca [1 ]
机构：
[1] Univ Gabriele dAnnunzio Chieti Pescara, Dept Business Adm, Chieti, Italy
[2] Univ Nicosia, Nicosia, Cyprus
来源：
13TH ANNUAL CONFERENCE OF THE EUROMED ACADEMY OF BUSINESS: BUSINESS THEORY AND PRACTICE ACROSS INDUSTRIES AND MARKETS | 2020年
关键词：
Digital Marketing; Marketing Strategies; Human Capital; City attractiveness; Students Mobility; Knowledge Spillover; SOCIAL MEDIA; INNOVATION; CITY;
D O I：
暂无
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
收藏
页码：1400 / 1401
页数：2
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