Using choiceboards to create business value

被引：11

作者：

Bharati, P ^{[1
]}

Chaudhury, A

机构：

[1] Univ Massachusetts, Coll Management, Management Sci & Informat Syst Dept, Boston, MA 02125 USA

[2] Bryant Univ, Smithfield, RI USA

来源：

COMMUNICATIONS OF THE ACM | 2004年 / 47卷 / 12期

关键词：

D O I：

10.1145/1035134.1035137

中图分类号：

TP3 [计算技术、计算机技术];

学科分类号：

0812 ;

摘要：

The foundation of a new business model by Choiceboards to create business value is discussed. Firms employing the Choiceboards technology are offering a new value proposition in which the customer is empowered to become a product-maker rather than a product-taker. The Choiceboard technology has empowered the customers along two dimensions, experience and customization. The Choiceboard technology will help the managers to select the appropriate customization and ensure a positive experience for the customer in creating business value.

引用

页码：77 / 81

页数：5

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