A framework for context sensitive services: A knowledge discovery based approach

被引:9
作者
Bose, Indranil [2 ]
Chen, Xi [1 ]
机构
[1] Zhejiang Univ, Sch Management, Hangzhou, Zhejiang, Peoples R China
[2] Univ Hong Kong, Sch Business, Hong Kong, Hong Kong, Peoples R China
关键词
Business understanding; Case studies; Context; Context sensitive services; Framework; Knowledge discovery; Mobile services; Modeling; Simulation;
D O I
10.1016/j.dss.2009.07.009
中图分类号
TP18 [人工智能理论];
学科分类号
081104 ; 0812 ; 0835 ; 1405 ;
摘要
Advances in mobile technologies have made the collection of customers' context information feasible. Appropriate customer centric strategies that make use of customers' context data are eagerly awaited by mobile service providers. To address this need, a framework is proposed in this paper that can be used for analyzing customers' context based behavioral data to provide suitable services to customers. Six case studies of context sensitive services are discussed to illustrate how the proposed framework can be used to improve them. Furthermore, simulated experiments are conducted using customers' behavioral data including location and time and it is found that the use of context related data leads to the discovery of deeper and improved knowledge of customers' behavior. (C) 2009 Elsevier B.V. All rights reserved.
引用
收藏
页码:158 / 168
页数:11
相关论文
共 31 条
[1]  
Aalto Lauri., 2004, INT C MOBILE SYSTEMS, P49, DOI DOI 10.1145/990064.990073
[2]  
Abowd G. D., 2000, ACM Transactions on Computer-Human Interaction, V7, P29, DOI 10.1145/344949.344988
[3]  
Agarwal R., 1994, VLDB, V487, P499, DOI DOI 10.5555/645920.672836
[4]  
[Anonymous], 1993, C4.5: Programs for machine learning
[5]  
*APP, 2008, KIST MOB CIT
[6]   Modeling information manufacturing systems to determine information product quality [J].
Ballou, D ;
Wang, R ;
Pazer, H ;
Tayi, GK .
MANAGEMENT SCIENCE, 1998, 44 (04) :462-484
[7]  
Bardram JE, 2006, LECT NOTES COMPUT SC, V4206, P369
[8]   Time-related factors of data quality in multichannel information systems [J].
Cappiello, C ;
Francalanci, C ;
Pernici, B .
JOURNAL OF MANAGEMENT INFORMATION SYSTEMS, 2003, 20 (03) :71-91
[9]  
*CELL NEWS, 2008, 9 MILL US MOB US HAV
[10]  
*CELL NEWS, 2008, MOB DAT REV EXC 200