B2B market formation and welfare implication in a buyer's market

被引：1

作者：

Wen, Zhong ^{[1
]}

Wang, Jieyuan ^{[1
]}

机构：

[1] Tsinghua Univ, Sch Econ & Management, Beijing 100084, Peoples R China

来源：

JOURNAL OF SYSTEMS SCIENCE AND SYSTEMS ENGINEERING | 2014年 / 23卷 / 04期

基金：

中国国家自然科学基金;

关键词：

B2B market; e-commerce; social welfare; game theory; ELECTRONIC MARKETS; SUPPLY CHAIN;

D O I：

10.1007/s11518-014-5253-x

中图分类号：

C93 [管理学]; O22 [运筹学];

学科分类号：

070105 ; 12 ; 1201 ; 1202 ; 120202 ;

摘要：

The emergence of B2B electronic markets has greatly changed the relative bargaining power of buyers and sellers. We study the equilibrium market structure in a buyer's market. We find that buyer-controlled B2B markets and neutral B2B markets have different equilibrium structures, and the emergence of B2B markets will increase social welfare, but its effect on buyers and sellers will be different: B2B markets increase the consumer surplus of the end market, but their effects on buyer and seller profits are moderated by the relative bargaining power of buyers and sellers. The profits of the side with much weaker bargaining power will decrease due to the introduction of B2B markets.

引用

页码：404 / 414

页数：11

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